visual design, image making, 
art direction
based in The Hague (NL) seldom on Elba Island (IT)


Unbranding is a theoretical dissertation representing the final project for the Bachelor thesis in Communication Design at Politecnico di Milano. It contains a brief explanation of the Lapis project and a theoretical deepening of "unbranding" paradigms from first appearances to early days.

Guglielmo Giomi

Published in 2017. Available on request.